My Story

Well you might be wondering what I’m doing on here.  Well I’m the original owner and creator of O’Cajcen Seafood in Pearland, TX.  I built the restaurant up from scratch and finally sold it off.  As you may or may not know, starting a restaurant up (or any business for that matter) is no easy task.  I had no friends or family in the area and had no knowledge of the great city.  To complicate things even more, I had no experience in the restaurant industry except taking out a date every once in a while.

Well things started off with a bang, as most businesses do when they 1st open, but soon, Summer set in and the newness quickly wore off.  We were on the old side of town, lots of people left for the Summer and many more things to boot.  Don’t get me wrong we had LOYAL customers and AWESOME food, but just not enough customers to sustain a full on restaurant…

How I Turned It Around

my new business ====> Barry Real Marketing

Now being the nerd that I am, I got to searching, thinking and so found out I had to learn everything I could about marketing.  I spent $1,000s on going to seminars, newsletters and reading books (I still do!) and that’s when things started to change for me.  I joined a Restaurant Marketing Mastermind of the best Restaurant ”marketers” in North America.  I paid over $10k a year to meet and network with these people to learn the basics as well as the cutting edge ideas.  I learned from Rory Fatt and the great Dan Kennedy.  I learned direct response marketing and began getting more and more customers in the door.

Now while studying all these different techniques and being surrounded by all these great people it was always hard to not hear about the big money being made on the Internet.  Well, that peaked my interest and I wanted to figure out how I could use the same skills people were using to get millions of customers to come to their website to do the same to my restaurant website.

Just following some techniques that no other restaurants would want to try (or even knew about) started bringing in a lot of new customers.  Seriously, at some points I had to turn off the marketing “faucet” cause there were no seats left in the restaurant on Friday nights for over 3 hrs.

Well as you could tell, I love this marketing stuff…and that’s what eventually led me to sell the restaurant.  I wasn’t a restaurant guy, I am a marketing guy!

How Can I Help You?

Now I know there are plenty of you business owners in Pearland, Sugar Land, Pasadena that are amazing at what they do, but just don’t have the knowledge or time to implement all the marketing things that they need to.

Definitely during these difficult economic times you really need to have your marketing in order.  I know how difficult it can be to have a local business with a great product but not have the customers.  This is why I have devoted my time to Local businesses to help them market their products and services.

To find out how you can get more customers today go to my new website, Barry Real Marketing – Local SEO experts serving Pearland, Sugar Land, Pasadena and Houston areas.

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